The SocialGood Nigeria PopUp Incubator Project was designed as a capacity development program for entrepreneurs to provide an opportunity to learn business strategies and tips from different global Swedish businesses, business owners and professionals who have successfully built thriving #SocialGood focused businesses and platforms leveraging technology, in a bid to inculcate the culture of social entrepreneurship. The project also sought to improve women participation in IT, share new trends and innovations in building sustainable and scalable businesses that are globally relevant, and influence the building of development platforms, tech applications and ideas to solve social and economic problems in Nigeria. The project was also used as a platform to showcase and promote Swedish businesses and values with the hope for possible expansion interests in the Nigerian market.
The project kicked off with the 2015 Girls In ICT Day in Abuja, launched by Ambassador Svante Kilande, the Ambassador of Sweden to Nigeria - the funder of the project, and had in attendance a representative of Ericsson Nigeria, Omasa Ogisi. The project went on to five other cities: JOS, UYO, OWERRI, KANO and rounded off at LAGOS. Swedish businesses/Agency showcased by the project include PeePoo, Kenya; Reach For Change, Ghana; Effritin, Nigeria; and Vinnova, Stockholm.
As the principal technical partner, the Enspire Incubator in Abuja, host to the Abuja SocialGood Hub, provided support for the project via consultations, tools, network and resources. One of the tools used in training during the course of the project is the Business Model Canvas.
The Business Model Canvas is a strategic management and entrepreneurial tool that allows you to describe, design, challenge, invent, and pivot your business model. It is a one page overview that lays out both what you do (or want to do), and how you go about doing it, enabling structured conversations around management and strategy by laying out the crucial activities and challenges involved with your initiative and how they relate to each other. This visual format is useful for both existing and new ideas, organisations and businesses. Existing programmes can develop new initiatives and identify opportunities while becoming more efficient by illustrating potential trade-offs and aligning activities. New programmes can use it to plan and work out how to make their offering real. [Ref.: Strategyzer, DIY]
Using videos, templates and discussions, based on the BMC, ideas and innovations were explored in the course of the project, and the concept of Social Entrepreneurship further promoted, which is one of our key messages and a core to the Swedish values the project sought to promote.
CONTEST RATIONALE: With the successful activation of Popup incubators in six cities across Nigeria with support from the Swedish Embassy in Nigeria in a space of seven months, a round off contest to test assimilation and promote stellar qualities of the program has been put together. The contest aims to "tell the stories" of impressive and potentially profitable ideas and efforts emanating from Nigeria and to give a platform for exposure to such. The competition will select an outstanding business idea from the Popup Incubators and give that idea further exposure by way of the prize, which would be a short, sponsored exclusion to Sweden to observe Swedish businesses and hubs, and possible interchange of ideas to help groom and refine the winning idea. Amongst other things, the winner will get the opportunity to develop networks within the Swedish business community.
In general, it is expected that the project and contest would enable participants have an understanding of Swedish Values in business/entrepreneurship, women’s right, resources and participation. Participants also have an opportunity to develope capabilities and strengths in business ideation, planning, financial literacy, money management and communications skills.
The winning idea will be determined based on its uniqueness and potential contribution to efficient and cost saving socio-economic development in Nigeria. IDEA is used here to represent a product or a service as proposed.
CONTEST PRIZE: A single winner would be adjudged and selected for a weeklong excursion to Sweden, sponsored by Partners to observe some select Swedish businesses and tour their operational location for some real time learning aimed at helping strengthen the winner's views and proposed strategy and create a networking link as well.
To be eligible to participate, and for your entries to be considered, you must fulfil the following requirements:
The Social Good Nigeria Popup Incubator Project was sponsored by the Embassy of Sweden in Nigeria. It was implemented with technical support from the Enspire Incubator. Other Partner forming part of the Jury for the contest is Vinnova. All partners constitute the Jury, who are the decision makers for the contest winners.